black hair industry statistics 2020 uk

81% of black people say that hair and beauty products advertised through black media channels are more relevant to their needs. Welcome aboard. With an annual growth rate of 4.75%, total revenue is expected to top $716 billion by 2025. At some point, theres a limit to what shea butter can do unless we want weaves to look like those in the 80s. Black women are more likely to report spending more time on their hair than white women. 59% of black women aged 1824 say they use deep conditioning treatments, compared to 37% of black women of all age groups. Weve focused on salons and self-employed hairdressers and therapists providing face-to-face treatments. Shampoo is chemical, conditioner is chemical, glue used for weaves is chemical, there will always be chemical products. 25. Hair extensions have remained extremely popular among many high-profile black women, such as Janet Jackson, Black hair is very diverse, and there are no limits to the type of texture, People that have fine, thin hair have always searched for a way to naturally grow, In 2021, its increasingly common to see black men and women sporting natural hairstyles. 20. In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. Sign up to our newsletter and get exclusive hair care tips and tricks from the experts at All Things Hair. https://www.nytimes.com/2021/08/11/world/europe/uk-black-hair.html. But exactly how much do these companies rake in each year? With multiple consulting activities for various brands to community management expertise hailing from. Black women perceive a social stigma against textured hair, substantiated by white womens devaluation of natural hairstyles. Or check out our key takeaways for the most important facts you need to know about the black hair industry in 2021. United Kingdom. 20% of natural hair product consumers express difficulty finding various products suited to their hair care needs. White women rate black hair as less beautiful, less sexy/attractive, and less professional than straight hair. 6. Unlike LOral, Indian brands like ORS put emphasis on listening to their consumers and adapting their marketing strategies if they have to in the eve of a launch if they spot a mistake. Hair Salon growth in the US Market in 2022 rose 16.9%. In 2018, black consumers spent $473M on hair products, which is 11.3% of sales for the $4.2B hair care industry. There were8,677 beauty salonsin the UK in 2019, a huge 73% increase in businesses since 2014. Read the 120-page report with TOC on "Haircare Market in Africa Analysis Report by Product (Shampoo, Conditioner, Hair color, Hair styling products, and Other haircare products), Distribution . Thats why they carry on with the Sunday Wash Day ritual, which was an African-American weekly tradition to prepare for church by steaming their hair at the hairdressers. On average, back women spend more time tending their hair than white women. Salon capacity fell to 70% of its pre-pandemic level due to social distancing and enforced closures. The main market driver for the growth is the increasing frequency . Return to normality sees online sales dip Figure 18: UK retail value sales of women's haircare products, by retail channel, 2020 and 2021; On-trend brands help retailers remain relevant; Value perceptions boost . The most searched for hair care brand in the UK is The Ordinary, with an average of . The average hourly salary for hairdressers in the UK is 8.57, according to payscale (13k - 24k annually, depending on experience). . ll have to think of new products that will fill the billion dollar void leftover from hair relaxers. Ethnic hair and beauty brands market their products toward black consumers. The average hourly wage for employed beauty therapists in the UK is 8.60, according topayscale(14k - 23k annually). Unilever. TheNHBF reportedthat 60% of people working in hairdressing and barbering in 2020 were self-employed (up from 54% in 2019). Although the so-called cost-of-living-crisis could also have a part to play. Black men who change their hairstyle often report using the highest number of black hair products. The Halo Collective has raised awareness about how Black hair can lead to stigma and discrimination at school and in the work force. In Europe, the biggest market is France then its the United Kingdom. There were few magazine advertising spreads nor platforms, so there was no need to think about a communications budget. Is this OK with you? The geographical breakdown goes like this: North East 2,020North West 5,425Yorkshire and the Humber 3,690East Midlands 2,980West Midlands 3,815East 3,875London 7,015South East 5,425South West 3,110Wales 2,155Scotland 3,810Northern Ireland 1,560. Styling products are only 16% of the total hair care market, but black people spend 35% of their hair care budgets on styling products. Honestly, no one wants to go back to that look we have to be realistic. Anyone can read what you share. Beauty Sales. Conversely, current smaller brands dedicated to women of color operating under new business models have the opportunity to include all types of women from various origins who can identify with the products. Revenue in the Hair Care segment amounts to US$1.91bn in 2023. I loved Mizani when it first launched, it should have emerged as a brand leader in the market, but they did not know how to properly sell it in France as they marketed it solely as a B2B product for hair stylists. Afterwards, these distributors resell these products to stores. 11. In 2018, black consumers spent $473M on hair products, which is 11.3% of sales for the $4.2B hair care industry. $24.17 billion. In 2019, the global hair care industry saw revenues of $12.9B. South Korean businesses hold a majority of the ethnic hair market with a hold of 60-80%, while black-owned ethnic hair products only make up 3% of the ethnic hair market. Keep reading below to learn about the driving factors of the natural hair movement today. Also, fun fact! Keep reading to learn more about the power of black dollars. The majority of major black hair product retailers are not black-owned. Calma Ritchie, the owner of XL Hair Design in Bradford. 50% of black consumers say that their hair is central to their identity. African-Americans possess $1.2 trillion in spending power, according to Nielsen and the Black hair care industry alone generates billions in annual sales, according to Essence . Anyways, to circle back to black British women, its a large diaspora: most of them have families in America or the Caribbeans, so theyre all interconnected and largely influence each other. When she suggested that trainees should learn to work on Black hair, her instructor said she could bring in only clients with normal hair to practice on. 14. Sign up to the newsletter and get exclusive hair care tips and tricks. Jamelia, popstar turned cultural commentator, agrees. Just in patches, she said, laughing. If you are curious about natural hair and the black hair industry statistics, we have them here for you. Few commercial settings are more personal and intimate than a hair salon. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. Millennial naturalistas have more positive attitudes toward textured hair than all other women. Natural hair consumers have become ingredient savvy and avoid picking products with sulfates, parabens, mineral oil, and alcohol, thus boosting the demand for natural hair care products. 38. Anyone running their own hair or beauty business needs to think about getting the right insurance protection. Then they acquired Soft Sheen Carson who carried the brand Dark and Lovely in the early 2000s and Carols Daughter in 2014. She said that recognition of the importance of training for Black hair was overdue: Its about time, she said. In some cities, merely getting an appointment can take weeks . To establish the current state of play, were taking a look at the latest hair and beauty industry statistics for the UK, as well as those for the last few years. The latest estimates for England only, indicate that waste generation was around 33.8 million tonnes in 2020, a decrease of 9% since 2019. The dearth of trained hairdressers is also a problem for Black people working in fashion and the media. One survey found that Britain has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. However, they will become the fasting growing region from 2019 to 2023. Styling products are only 16% of the total hair care market, but black people spend 35% of their hair care budgets on styling products. One out of five black women feels the need to straighten their hair for work. (Research and Markets) #2. However, there is one woman who saw the tide turning, and today she finds herself at the center of a booming sector valued at around billions euros. One client asked me Why dont you relax your hair anymore? It was so easy for them before. 16. Twenty years ago, when there were only a couple of hair relaxing brands in the world, it was easier to generate billions of dollars per year. But new cosmetics brands like Melayci or So Aesthetics are produced in Italy now or in Africa like R&R Luxury. The Chicest Way to Do the Succulent Hair Trend, The Best Hairstyles to Pair With Your Denim Looks, NYFW SS23: Texturized Water Waves from Fe Noel, Hair Facts: 50 Winter Hair Facts Including Hair Care and Hair Colors, Nexxus Keraphix Damage Healing Conditioner, Nexxus Humectress Moisture Restoring Masque, Love Beauty and Planet Coconut Water & Mimosa Flower Sulfate Free Shampoo Aluminum Bottle & Refill, Bed Head by TIGI Foxy Curls Contour Cream, The Best Ombre Hair Defense: 7 Reasons Were Not Giving This Trend Up in 2018, A Guide for Planning Your Wedding Hairstyle Ideas, Go Color Crazy With These 13 Highlighted Styles For Black Hair, The Best Hair Growth Oil Has These Key Qualities, 8 Festive Hairstyles for Long Face Shapes, Bow Hairstyle Tutorial: How to Create a Ribbon Design With Your Actual Hair. 1 in 4 black women have difficulty finding products for their hair. Collectively, they generate more than $194 . News flash: Black women know beauty. Black styling product spending surpassed $1.4B in 2020. Black consumers spent $54.4M on ethnic hair & beauty products out of $63.5M in total spending on this category. Request for Customization. There was amassive growth of 54%in the number of hairdressing, barbering and beauty businesses across the country over the five years up to 2020. How are current brands keeping up with this movement that is here to stay and what are the next evolving trends in the years to come? 46. The industry has been nurtured and incubated by Black women from the ground up, said Margot Rodway-Brown, who owns the Natural Hair and Loc Bar, one of several salons that provide specialized services for natural Afro hair in Londons Brixton neighborhood, home to one of Britains largest Black communities. Some estimate that the global haircare market size will rise from $69 billion USD in 2016 to $87 billion USD in 2023.This article takes a closer look at the industry and presents some recent hair salon statistics. There were13,046 barbershopsin the UK in 2019, up 64% from 2014. Each year black women spend billions of dollars on beauty and personal care products. Black-owned hair products are only 3% of the ethnic hair and beauty market, and the majority of major black hair care retailers are not black-owned. Looking on is Eddy Macina, a stylist who has learned his trade there. According to some estimates, black consumers spend $473M on hair products annually. 34. The global black hair market was worth $2.5B in 2020. Black women spend billions of dollars on natural hair care and beauty products. 37. From 2016 to 2018, black spending on shampoo and conditioner grew 12.2% and 7.3%, respectively. Formal instruction for styling Black hair did not exist, so Ms. Ritchie practiced on her siblings. The revenue of the fragrance segment per individual was $29.22 in 2021. The worldwide cosmetics market will likely reach $582.4 billion by 2027. 39. Australia's flower market size is valued at $864 million. For 2017, the England estimate (36.1 million tonnes) was . She knows what ingredients work for her and those that dont, so as a response hair brands that catered to black and mixed race women had to increase their quality. They didnt understand that there wasnt a strong network of Afro hair stylists across France. Experts estimate that the black hair market in the UK is worth 88M or over $120M. Music publishers in the US were estimated to have an annual expense of $2.36 billion. 19. Another major change lies in communication. 41% of black American women say that the COVID-19 pandemic has forced them to change their hair routines, leading to increases in new product category spending. The societal need for the shift is evident, but a new independent report published this week . The global black hair market was worth $2.5B in 2020. 8. Thanks Mon-Fri, 9am-5pm, local rate & mobile friendly. 7. Full-time employment was also down 21% on 2019s figures. Distribution here is also complicated because there are too many networks, like for example in the distribution of hair extensions. Hair tint retouches have become more popular than highlights in the hair in 2022. Figure 17: UK retail value sales of the women's mass-market haircare category, by product type, 2020 and 2021; Channels to Market. Hair extension Market Size was valued at USD 6.8 billion in 2022. By 2024, the global hair and beauty industry is expected to be worth $510.8 billion (368 billion). Research into the black hair market has revealed significant gaps in the types of products black consumers want and need. Coronavirus and African creatives industries: Wher. Black dollars make up 85.7% of the ethnic hair & beauty market. 14. In some cities, merely getting an appointment can take weeks. Black women are more likely to report spending more money on products for their hair than white women. Thailand earns $81 million a year from exotic orchid export. I want to spend on Black businesses, she said. Zainab Swanzy, the author of the forthcoming book A Quick Ting On: The Black Girl Afro, said, Afro hair has pretty much always been ignored in mainstream U.K. hairdressing., She said the Black immigrants who arrived in the country after World War II known as the Windrush generation were advised to bring their own tools and products for their hair from the Caribbean, because once they arrived in the UK, not a single hairdresser would be able to help them.. Shea Moisture is very targeted and not very versatile but they have great products most specifically for curly hair types. 33. In five years, hair relaxer sales declined 25% from an all-time high of $750M. The Afro Hair and Beauty Salon started out as a trade show that professionals from all over Europe attended. In the US, black consumers are 14% of the population but make up a disproportionate percentage of spending on hair and beauty products. What I mean is that cream relaxers that currently exist as a white lotion that reeks of sulfate wont exist anymore. 70% of black women say they now read hair product ingredient labels to avoid potentially toxic chemicals. In France, were still very far off from this reality in hairdressing. They like taking risks and they encourage women to show off their style! 25. African American shoppers spent 5.4% more on personal care products in 2020, which was nearly 2% greater than the national average. In addition to its high-quality wigs, the company offers custom wig services and private wig . If things go wrong when providing a treatment, a client could make a claim against your business for negligence or bodily injury. 38% of black consumers say theyre open to trying new hairstyles. The cosmetics industry is growing at a rate of 5.3% each year. For further analysis, we broke down the . (Franchise Help) Most of those employees consist of cosmetologists, barbers, and hairdressers, with more than 650,000 employees altogether back in 2014and growing. Black beauty needs to break the glass ceiling and head towards the mainstream. For him its almost heretical to do that and I think this way of thinking has seeped into the newer generations. Asia and Oceania held a combined 39% of the total cosmetic market back in 2018. The leading beauty and haircare brand in . Carmen Maingot, a Black entrepreneur, is believed to have opened Britains first hair-straightening salon in Londons North Kensington district in 1955, when Black women in Europe often straightened and styled their hair to meet European beauty standards. The number of hair and beauty businesses in the UK. They understood that there was something at stake in the natural hair movement, but they didnt know how to go about it properly as they used the same trite strategies. The global hair care industrys revenues are expected to hit $12.4B in 2021, up from 2020 revenues of approximately $12B. She is a French-Haitian native and a London-based multihyphenate who is at the helm of her creative agency Haiti 73. The US is the leading country globally in the hair wigs and extensions market. 15. Face treatments post-lockdown, possibly due to mask-wearing induced skin problems. 24% of black consumers exclusively buy hair products online, which represents a 9% increase from 2016. There was a point where panic reigned among the leading brands of that time because they didnt know what to do anymore since women for the most part no longer wanted their hair relaxed. For Nicola Oates, 39, a newly certified white hairdresser from Tamworth, a very different message was given during her training course last year. The number of people working in hair and beauty. Beauty Industry Statistics and Market Research: Global & US. This seems like a commercial misstep. 58% of black women aged 1824 say they use edge control products, compared to only 26% of black women of all age groups. In 2020/21, roughly 6,600 people began an apprenticeship. There is such a lack of cosmetology schools in France. Sales of shampoos and conditioners are the biggest contributors. The market research report includes: Historical data and analysis for the key drivers of this industry. All the facts about black hair you were looking for. 27. According to one survey, the country has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. ( UFI, 2020) The global virtual events market size was valued at $77.98 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 23.2% from 2020 to 2027. According to data gathered by theOffice for National Statistics, there were 44,880 beauty and hairdressing businesses operating in the UK in March 2020. 35. Few saw it coming and some beauty industry giants are still reeling from their market share loss: the boom of the natural hair movement has disrupted what was once a well-oiled machine in hair relaxing. Pointing to a nearby customer with a small blond Afro in Elite Studio in Armley, Ms. Newton said, My daughter gets to see that. 40% of respondents said they were intending to grow their business. The first time she chemically straightened her brothers hair, she left the product on too long and his hair fell out. The global beauty industry (comprising skin care, color cosmetics, hair care, fragrances, and personal care) has been shocked by the COVID-19 crisis. Salon turnover in different parts of the country. The market is expected to grow at a CAGR of 6% and is . In May, after several years of lobbying by advocacy groups and a leading fashion magazine, the Hair and Beauty Industry Authority said it was updating its certification standards so that hairdressers can meet the needs of the U.K.s diverse community.. Because its cheaper and they have the infrastructure, the laboratories and the knowledge spanning over 50 years. Subscribe. Veelocks is a UK-based, black-owned wig brand. Thats when you need treatment and professional liability insurance. First-quarter sales have been weak, and there have been widespread store closures. Approximately 65% of services fell into this category. Highlights. Calma Ritchie, 55, now has a loyal clientele at her salon, XL Hair Design, but she began working out of her living room or kitchen. (Condor Ferries, 2020) There are at least 91,000 hotels and motels in the US, around 52,000 of which are hotels. 15. Her hair symbolizes an identity, a culture, a fight Sometimes you want to tell them to take a chill pill, but its France the land of passion and intensity. She attributed changing attitudes around hair to the Black Lives Matter movement and the rising trendiness of Black culture in Britain. A 2016 Statista report estimates the size of the global hair care product market at a whopping R1.1 trillion. Word of mouth recommendation is the best marketing practice here, as people are naturally more suspicious or defiant. To learn, she has turned to tutorials by Black hair experts on Instagram. A reported432% spikein bookings at the end of lockdown in April 2021 (while not entirely unexpected) indicates the demand for hair and beauty treatments is likely to stay strong. As of 2019, there are over 700,000 hotels and resorts worldwide. If you dont understand the French mentality or have a strong network of relationships here its hard to find success. Activilong is trying to clean up their ingredient list in their products to make it more natural and safe and theyve put a lot of effort towards their communications strategy. However, both events have blind spots as they havent fully understood that the future of beauty resides in lifestyle and B2B and B2C experiences, which is something that Essence Festival does really well. Scroll down to our table of contents to find the reliable black hair industry statistics youve been searching for. Agns Cazin is a voluble, energetic, exuberant but extremely quick-witted woman who has built her expertise in the matter thanks to her numerous experiences in the black cosmetics sector. In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. 2. Black women experience more hair anxiety than other women. In contrast to the hair and barbershop industry, nail businesses have a healthy influx of entry-level employees. In 2021, hair color sales grew amongst the black consumer base. The Natural Hair and Loc Bar in the Brixton area of London. 1. During the first UK lockdown of 2020, the hair product that became most searched for in the UK was hair clippers, whose searches went up almost 700%. 5. Industry Statistics; Campaigning for you. Hair removal and facial treatments made up 18% of bookings each. Shopping Habits. Need some help with your hair? In France, most of the hair traditions come from Africa like box or threaded braids. The North East has the lowest number with 2,766 nail technicians. Canada's flower industry is worth $602 million. Natural hair care made up 8.74 billion of the global hair care market in 2019, 2. From 2013 to 2016, black spending on hair perms and relaxers declined by 30.8%, and hair relaxers became the smallest segment of the black hair care market in 2020. In the years preceding 2021, major consumer packaged goods companies have started acquiring black-owned hair and beauty brands. The black woman is very demanding in terms of product quality: either she finds store bought products that correspond to her standards or she makes her own, hence the proliferation of DIY beauty and use of kitchen cabinet ingredients. The NHBF also carried out aState of the Industry Surveyin September 2021, which found that nearly two thirds of hair and beauty business owners were confident of their business survival (although uncertainty was higher in the beauty sector). According to the [210+ Pages] research report; the global Spas and Beauty Salons Market in 2019 was approximately USD 144.48 Billion. The global hair extension industry is expected to reach a market value of $10 billion by 2023. Sometimes brands want to sell to stores directly, but a distributor is able to sell to 3000 stores, whereas a brand only to 200, so theres nothing to gain from direct selling and going against the distributor. Black consumers in the US spend disproportionately on styling products. Hairdressers also need to educate the consumer on how to use those products at home especially hair relaxers, because those can be the most damaging if badly applied. Brushing back the coils of her twist-out, Ms. Tomlinson said it had taken too long for broader society to recognize Afro hair as beautiful and worthy of care. She is a French-Haitian native and a London-based multihyphenate who is at the helm of her creative agency, . 50. All figures quoted are the most up-to-date available at the time of publishing. The hair and beauty industry is largely represented by small businesses: close to three-quarters of businesses employ fewer than five people, while 94% employ fewer than ten people. Plus, receive other occasional bits we think you'll enjoy, like competitions and offers. Total revenues for the hair extension industry in the United States reach $346 million in 2017. What are the specificities of the French, British and American consumer? In 2019 and 2020, SheaMoisture led sales in the hair relaxer segment of the black hair care market.

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